Promotional products work well because the same people see them repeatedly and new people are always coming into contact with the products.

Research has also shown that many people have more positive views of companies after they send them promotional products. The majority of people, 62 percent on average, also report that they have done business with someone after receiving a promotional item from them.

Promotional products deliver a lower cost per impression than any other media (ASI gobal study)

No other form of media can allow the advertiser to so closely tie the benefit to the recipient of the message or the brand (ASI).

Bron: EPPA (European Promotional Products Association)

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